How a boutique builder doubled capacity while maintaining white-glove service using Struxco's automation and client portal features.
Lisa Chen
Founder, Precision Builders
Scottsdale, Arizona
Precision Builders had carved out a niche in Scottsdale's luxury home market with meticulous attention to detail and personalized service. But as demand grew, founder Lisa Chen faced a dilemma: expand the team or turn away business.
"We were managing 12 high-end projects with a lean team of 8," Lisa explains. "Every new project meant more coordination overhead—scheduling site visits, sending photo updates, fielding questions about finishes and timelines. I calculated we'd need to hire 3-4 more people just to handle the administrative load of scaling to 20+ projects."
The cost of additional staff would eat into margins, and Lisa worried that rapid hiring would dilute the boutique, high-touch experience that differentiated Precision Builders from larger competitors.
Lisa discovered Struxco through a builder network and immediately saw the potential to automate client communication without sacrificing quality. She piloted the platform on 3 projects in March 2025.
"The client portal became our 24/7 project manager," Lisa says. "Homeowners could check progress, review photos, submit questions, and approve selections—all without scheduling calls or site visits. It felt like we'd hired a full-time coordinator for each project."
The team standardized their checklist templates across all projects, ensuring consistent quality while reducing setup time from 4 hours to 20 minutes per project. Automated notifications kept clients informed without manual follow-ups.
Within 6 months, Precision Builders scaled from 12 to 25 concurrent projects—more than doubling capacity—without adding a single administrative staff member. Client satisfaction remained at 4.9 stars.
108% increase without additional admin staff
Avoided 3-4 new hires at $200K+ each
Clients find answers in portal without calling
From 4 hours to 20 minutes per project
Struxco let us scale without losing our boutique feel. Clients still get white-glove service, but now it's automated and available 24/7. We're growing faster than ever while maintaining the quality that built our reputation.
Lisa Chen
Founder, Precision Builders
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